TORONTO, ON, January 22, 2020 – The Toronto Raptors announced today a new Google Assistant enabled trivia game, which was designed and created within MLSE Digital Labs, for fans on their Google Assistant supported devices, including Google Nest devices. This is the first voice and assistant enabled trivia game from an NBA team.
“Our digital innovation team, MLSE Digital Labs, is dedicated to developing new and exciting ways for fans to interact with our teams through technology,” said Humza Teherany, Chief Technology and Digital Officer at MLSE. “We are proud to be the first NBA team to introduce a voice and assistant enabled trivia game for our passionate fans.”
The trivia game allows fans to make predictions on six quantifiable outcomes on the day of a home and away game. Questions are designed to be simple and random, so any fan has similar chances of guessing correctly and winning great prizes. Fans will always be challenged with new questions every game day as questions update regularly based on the Raptors’ historical and recent game data.
“With the game in the Raptors app and Google Assistant supported devices, including Google Nest devices, we are able to provide fans anew game day ritual whether they are at Scotiabank Arena or watching from home,” said Jeff Deline, Chief Revenue Office at MLSE. “Through our partnership with Google, we aim to deliver unparalleled fan experiences that innovate,excite and reach new heights.”
The trivia game will live within both the Raptors app and on Google Assistant enabled devices. Fans within Ontario have a chance to win prizes, including Raptors tickets, jerseys and Google Nest Minis.Fans can play using the Toronto Raptors app or by asking their Google Assistant enabled device to “Talk to Raptors Game Day Trivia.”
For more information:
Charzie Abendanio, MLSE, Charzie.Abendanio@mlse.com,(416) 815-5455